October 10, 2017

Deal with It

"We are not seats or eyeballs or end users or consumers. We are human beings and our reach exceeds your grasp. Deal with it."
Cluetrain Manifesto (1999)

The moment you think you have the superior product, service, device, solution, might be the same moment your company foundation begins to crack. Sears Canada has filed for bankruptcy and asked the government for approval to close all of their stores and collapse the company. It has been a spectacular implosion of a company that was in business for over 130 years and now it's pennies on the dollars while the vultures pick the bones clean.

Nothing for Service

Long-term Sears' employees are getting nothing for their years of service and the whole story is tragic. But it's also a lesson that your customers, my customers, our customers, decide whether we stay in business. Without sales, we don't have much, and anyone involved in Sears is finding that out in a stark and painful way.

As an executive recruiter, I am often speaking with candidates who are gainfully employed, happy where they are, but willing to keep an open mind about new opportunities. You may wonder why they are open when they're happy but no one is immune, and we all have customers whose reach exceeds our grasp.
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