Gridiron and Wall St.

I wake up most Sunday mornings hoping to turn off the world and sink into potato mode on the couch to watch several NFL games. My friends who don’t care for football wonder how anyone can just sit and watch a game where grown men don armor and smash into each other while chasing an oval-shaped sphere.

The average NFL stadium holds 70,000 people, it’s only used eight times a year, and the average game features the ball-in-play for about 15 minutes.

The cost of an NFL franchise is close to $1 Billion. There are travel and staffing costs, player and television contracts, coaching and scouting networks, merchandising rights and if you’re lucky – once or maybe twice in your history, you will win a Super Bowl.

But why are 32 teams fighting for the silver ring every year? Because the work involved in getting there is worth every ounce of sweat and toil. Because there are enough rich people on the planet who think it’s cool to own an NFL team. Because football fans would watch two low-end teams battle any day of the week.

It’s not about winning; it’s about the chance to win. It’s not about championships; it’s about the possibility of championships.

Why do you get up every work day and try again? Do you have competition within your business category? Are there others offering similar services to you? Are there companies that are doing some things better than yours? Why not give up? Why do you keep fighting and trying to improve? Why do you keep reaching for that championship?

Wayne Gretzky was asked after his Edmonton Oilers won their 5th Stanley Cup, why he keeps trying to improve. His response: “Because winning never gets tired.”

So excuse me while I couch it for a while and get inspiration from the gridiron. I just happen to like the dress code better than the one on Wall St.

km

Why Social Networking Works

My life in the blogosphere began about eight months ago. I wondered what I would write about; I wondered if anyone would care. And I found out through reading experts on the subject that it wasn’t the point.

For some reason, the subject has bubbled to the surface again. People like Mitch Joel, CC Chapman and Seth Godin are writing about the benefits of writing a blog and immersing yourself in social media.

The bottom line: networking through blogs, podcasts, Facebook, LinkedIn, Twitter, Bebo, Last.fm, MySpace and the multitude of other social media sites is whatever you get out of it.

If you want to share recipes with friends, rant about government spending, share business tips, expand on your expertise, or simply stay in touch, it’s all okay. There are no set rules.

Don't worry about who will read or follow you. It’s important to share your honest voice. You must be cognizant of proper language (cursing won’t get you anywhere), and over time you will find your style.

My blogging life began with whatever came to the top of my head, but now I focus on my passions – media, integration, social networking, music, television, radio, and content.

I could write about golf, cooking, auto racing, or reading books but those are passions I prefer to enjoy rather than write about.

So if you have been thinking about starting a blog or a podcast, just do it. It’s free.

If you want to promote and share your thoughts with a wider audience, post your work on your various profiles to insure more people have the chance to know what you’re doing.

Let me know how it goes. Send me an email or a post here with a link to your blog.

In eight months, I have connected with hundreds of people I would never had met otherwise and reconnected with people I hadn’t seen or talked to in ages. We just want to connect and share. It’s really that simple. Abraham Maslow was right.

And most importantly - have fun!

km

The Not-So Perfect Storm

The brightest minds and pontificators these days are all focused on the economy. It was scary to watch the U.S. government opening up another $800 Billion for bailouts yesterday. Where will this come from? Who will pay for it eventually? How will the U.S. ever catch up? Why aren’t they letting some companies go out of business?

I am not a financial guy. I just ask those questions like most people.

Not to suggest we try the “la la la, I can’t hear you” approach, but it is time for us to re-focus on the fact that North America was built on ideas and creativity, freedom of speech and the ability to do and share what we want. And most importantly – with each other!

My government in Canada finally announced yesterday – after weeks of denial - that we too are suffering from downturns. The fact that the U.S. is our biggest trade partner, might be the first clue. The announcement was not a newsflash.

I have worked with marketing and advertising partners my entire career. In the last few months, the conversations have been nothing short of interesting.

Conventional "wisdom" may suggest that the time to stop spending is when we face an impending storm. Spending and spending unwisely are vastly different things. The better approach is to plan wisely verses hiding and hoping.

It’s difficult to concentrate when we see companies such at Citygroup getting a $306 Billion helping hand from the U.S. government.

We do need to be more prudent. But if we want to grow, sharpen our pencils, and ask each other a lot of questions. If you would rather batten down the hatches and hope the storm doesn’t hurt you too badly, turn the lights off and go home.

km

Managing Insanity and Expectations

“The definition of insanity is doing the same thing over and over and expecting different results.” - Benjamin Franklin

The man who invented bifocals, the odometer, the lightning rod, and hundreds of other items was the personification of doing things a different way every time and certainly never giving up.

If you switch the Franklin quote around slightly you can claim that another definition of insanity is doing different things expecting the same results.

It happens in business all the time. A company is formed and the founders want to revolutionize their industry by introducing new concepts and ideas without realizing - good or bad - that they won’t see the same results as those in their industry.

If it is your wish to thrive in a mainstream don’t take any chances watered down scenario, then put away the spice rack. If you want to shake things up and take chances, go for it! But you can’t have both.

I once worked for a guy who wanted us to constantly do different things but couldn’t understand why we weren’t instantly embraced by the masses. As I’ve said before – if you live on the edge, don’t expect a crowd.

It's interesting to discuss new ideas while embracing integrated media solutions with people. There is a certain point in the conversation when eyes begin to glaze over. Asimov said “the only constant is change” which most of us embrace – in theory. Few want to accept that the way it is won’t always be the way it is.

In the case of social media, online marketing, advertising, radio, television, content, entertainment, production, and ideas – nothing will ever be the same. And you can say that every single day.

But if you manage your expectations, integrate everything, and understand that the definition of sanity is to embrace different things in different ways, then you can have some fun.

And I hope you find other like minded people like you.

km

Integration for Tough Times

It’s difficult to find anyone who will paint the world economic picture with a rosy lining these days. At the APEC Summit last week, world leaders summarized that we’re in for at least 18 months of pain. That of course doesn’t mean things will simply go back to the way they were before this all happened, things never do. In this case, that’s a good thing!

The big news last week is that the big three U.S. automakers are crying the blues and want more money to stabilize their flawed business plans.

GM, Ford and Chrysler are “working together” on a solution. Three companies that have competed for consumer dollars for decades are now at the same table looking for solutions or bailouts or both.

In all my years in the music industry, it was a delicate dance between broadcasters, music companies, clients and retailers. We all had the same goal – to improve our profit margin and grow our audience or customer base - but each had a different way to get there. What makes it more interesting is all factions are related and need each other to a certain degree to attain those goals.

No one is a blameless victim here. There were mistakes made while greed ruled the day. But the solution is not more blame and finger pointing, it is time to work together.

Perhaps if you are worrying about issues with your company, the answers lie in working as a team with your suppliers and colleagues on solutions for both?

That is the core of co-creation and integration.

km

Serendipity

Two nights ago, I was checking in to my hotel and realized when I got to the room that I had forgotten something in the car. So I went back out to get it, and just as I was walking through the lobby I stopped to answer an email on my Blackberry.

When I got back to the lobby, I realized my phone wasn’t in the holster …or my pocket …or my other pocket …or that pocket …it was gone. So assumption dictated that it was still in the car.

An hour later after tearing the car to shreds, the hotel staff calling my cell constantly, I finally accepted that the phone had vanished into the time continuum. Or I had dropped it and a car had smashed it, or it was stolen by the world’s most masterful pickpocket.

While I was looking for the thing, someone yelled my name. It was a colleague I had worked with in radio who is now running the marketing and promotion department at a music label. He was picking up one of his bands and suddenly he and the band were helping with my dilemma.

When I finally had time yesterday to get a replacement, I immediately called my label friend to thank him for his help the night before. He then invited me to his band’s show in a few hours. So I went. The band is Thriving Ivory if you wanna check them out.

At the gig, it was great to see a bunch of people I hadn't seen in a while. Some say stuff happens for a reason and perhaps some say it to cope with stuff when it doesn’t go their way. In this case, it truly was Serendipity.

And the guy who was yelling "No! No! No!" 24-hours earlier whilst tearing apart his car was suddenly reminded - it was just a phone. We learn lessons from the strangest places and most of the time it is all for a reason.

km

Be An Action Hero

We all go through it; it’s the ebb and flow of life and business. We have projects, to-do lists, stuff we’re working on, stuff we’re completing, and stuff we want to get to but never find the time.

This week is a culmination of months of work and it made me realize how much more simple it is to make a decision, than to not make a decision.

One of my partners called me last Thursday with an idea. I loved it, I acted on it, made some calls, and we mapped out more detail yesterday. The meeting with the client is this week.

Obviously it doesn’t always work out this smoothly – as you know – but it feels good to have the discipline to know when you have a good idea. And most importantly you know when to take immediate action.

Procrastination is simply what we use to avoid making a decision. Money, time, or resources can be reasons but we must insure we aren’t getting the way. Put it off until tomorrow, next week, next quarter, take it off the list. If it was that important, it would be a priority.

If I told you that there was $1 Million in cash signed over to you, in a safety deposit box in Boston, how fast would you get there? We delay decisions because we don’t want to make them or we haven’t instilled the importance of them to the others we may be working with or need to act on those decisions.

Doesn’t it drive you absolutely crazy when you leave a meeting where nothing is resolved? Millions of those meetings occur every single day. We often blame some omnipresent person for the lack of progress, but we all need to take responsibility. This is one of the reasons many of my friends and colleagues are running their own companies now and not working for someone else. They grew tired of inefficiencies while great ideas were being lost.

Ask this question after each meeting or connection: Who does what by when? Which is immediately followed up and followed through.

There is that project, that thing that you are staring at it every day. It’s bugging you. You know it’s a good idea but you keep putting it off. And the best part is when you use the integration model and include all parties, action doesn’t need to rest solely on your shoulders.

Pick up the phone, book the meeting, make a decision. Today.

...oh, that reminds me!

km

Words To Ponder

No diatribes or lectures or theories today. Just some thoughtful words…

What soap is to the body, laughter is to the soul.
Yiddish Proverb

One moment of patience may ward off great disaster.
One moment of impatience may ruin a whole life.
Chinese Proverb

What is bought is cheaper than a gift.
Portuguese Proverb

How beautiful it is to do nothing, then to rest afterward.
Spanish Proverb

Listen or thy tongue will keep thee deaf.
Native American Indian Proverb

For breath is life. If you breathe well you will live long on earth.
Sanskrit Proverb

I ask not for a lighter burden, but for broader shoulders.
Jewish Proverb

Everyone is the age of their heart.
Guatemalan Proverb

A kind word is like a Spring day.
Russian Proverb

What may be done at any time will be done at no time.
Scottish Proverb

Men can bear all things except good days.
Dutch Proverb

Don't speak unless you can improve on the silence.
Spanish Proverb

Only your real friends will tell you when your face is dirty.
Sicilian Proverb

km

What's Your Plan? What's Your Goal?

As the world freaks out about money, this is the wrong time to panic. We're all worried about money, we're all unsure of the financial picture over the next year. Let's put on another pot of coffee and cozy up to the table.

Have you been there? The big boss says times are tight, budgets need to be trimmed and the first thing to go is the stuff that is perceived to be unnecessary or yet spent. That usually means marketing and promotion.

Next to go is people, because according to some, the perception is that fewer salaries means more profits and leaner organizations are more successful and solvent.

Everyone makes mistakes and every company lives through ups and downs. It's not easy but without a plan or realistic goals, it's even tougher.

Obviously we have to be financially prudent - especially now - but under-spending to success is a steep hill to climb. Lobbing buckets of water out the side of the boat with wild abandon can be risky too - some boats tip easily.

In the world I live, as mass media fragments into smaller niche pieces, it has become paramount for all of us to sharpen our proverbial pencils. We clearly need to spend wisely, manage expectations, and know what we want do before we start. Then be nimble, not foolish.

The hatchet and last year's game plan may not be wise first moves.

Marketing, media, promotion and content choices are splintering all the time. It's no longer easy to launch a new idea and spread the word. It used to be print, terrestrial radio, and television. Now there are fifty places to get content and get your message out. Whitewashing the world with one thick brush won't cut it anymore.

And what is crucial is integrating all facets of a project. In order to do that there needs to be clear knowledge that everyone contributes to the success, everyone actually needs to work together, communication is key, and everyone needs to have an understanding of each other's role and goals.

It's like the kid who is asked "What do you want to be when you grow up?" and he says "Rich!" but he has no clue how to achieve it.

Too many companies want to slash budgets, cut employees, enter relationships to get a leg up on the others, make more money than last year, but have no clue how they will do it.

In the ever-changing world of media, if your team doesn’t know everything there is to know about everything there is to know, it becomes more difficult to succeed. And we all have a long way to go in that area!

"Because we did it like that last year" is a phrase that should be stricken from your vernacular.

km

Twitter Doesn’t Make You Hemingway

A couple of years after the invention of what is now known as the Internet, Ernest Miller Hemingway died of a self inflicted gun shot wound on July 2, 1961.

Today you can have the choice of creating a multitude of social media profiles, picture sites, and blogs with gadget add-on doohickeys and thingamajigs. Most offer the choice of colors and backgrounds, font choices and design options.

But none will make you a better writer or contributor.

There seems to be quite a bit of chatter in the blogosphere lately about the responsibility we all share as our own personal broadcasters, content providers, writers, editors and information givers and takers.

Start a blog. Get in the game. Have your say. Add your thoughts. But don’t expect any of the trappings to make you interesting or entertaining. Hemingway used paper and a pen, a typewriter and a bottle, to create timeless literature. Today, with a cup of coffee and blog software you can start.

Writing and being a writer are vastly different things.

I have worked in radio, television, and online for quite a while and there are two camps in this world. The scared old-school bunch that is afraid of an open source user-created entertainment model. And the ever-growing group that understands we have the power to; create, contribute and share.

That still doesn’t guarantee any of us are any good.

Some say Ernest Hemingway was the greatest short story writer in history. That’s a personal decision. But forty years after his passing, his books are still sold and his work is still studied in the most respected schools on earth. And he did it without templates and software.

If you have a passion, follow it with fervor. If anyone follows you, bonus.

km

Remember Never Forget

Remember those who have fought with their lives, the most precious gift of all.

Remember the people who helped shape our ideals and freedom.

Remember women and men who continue to defend our right to say and do what we want.

Remember those who we never met, may never meet, but are giving their all for us.

Though it never seems enough, thank-you.

Everything Is Awesome

There, problem solved. After reading yet another gloomy story about the worldwide economy, I thought it was time for a little positive thought.

In any situation, you have two options – look at the half-full or half-empty scenario. It’s not always easy, few among us can always be positive.

Most are afraid these days because of the money crunch or recession or correction. It matters not whether it’s real or imagined, personal or global; it is affecting virtually every aspect of business these days.

I saw a piece on 60 Minutes last night featuring Ted Turner who is the single biggest land owner in the United States. During the heady days of the Turner-AOL-Time-Warner merger, he became the company’s largest shareholder. Years later he had lost $7 Billion. That’s one man’s personal wealth, decimated by one business deal and the dot.com bust.

Does that make you or me poorer? Does it make you want to be more cautious in any business transaction? If Turner had made $7 Billion and the economy was soaring, would we be more creative and adventurous?

The time for integrated business models is now more than ever. We must find solutions together; client and supplier, customer and provider, you and me.

Start the conversation with thoughts of how you can help them, rather than how they can help you and see what magic may happen. Integration is not simply melding two business ideas or concepts together, it begins with open discussion from day one.

km

Taking The Blame

An interesting news story surfaced late last week from an “unnamed advisor” to the McCain campaign that is falling on the entire sword. “He” says it wasn’t Sen. McCain or Gov. Palin that derailed the campaign, it was him. That’s admirable but no one person is to “blame” for losing against a tidal wave. The U.S. economy, the Bush administration, the Democratic party's brilliant campaign and Barack Obama all had something to do with the landslide.

There was another "unnamed" source that called Palin "a diva". The cart lost its wheels quickly after Tuesday night's defeat.

These "sources" seem fishy at best. McCain was the boss. You want to be the President, man up when it doesn’t go your way. Skulking around with unnamed tips is ridiculous.

We've all had to take responsibility for our actions. We are all guilty of hoping it all works out or goes away on its own when we mess up, that’s human nature. But the team needs to assess the damage. It is rarely – if ever – one person’s fault. In any environment, there are usually plenty of mistakes for everyone to eventually take their turn. Mud flinging doesn't help.

I played a lot of hockey at one point in my life and made the decision very young to be a goaltender. I loved it. My hockey mom thought I was a phone call away from being drafted – thanks mom! Suffice to say I had fun and that was the point.

But in hockey, a goal scored is often not the goalie’s fault. Someone may have missed a check, a forward didn’t skate back fast enough into the play, a line change was messed up, or any number of other factors.

Sure the goaltender messes up, but teamwork is not a convenient mind space. You are either part of the team, or you are not. Blame can be flung easily at each other and the mud can just as easily be flung at you.

These may be weak stories during a lull in the news cycle but the point is still clear. In a team environment, everyone is on the same team and at the helm is strong leadership.

km

The Plot Is In The Story

In a world of content, product placement, infomercials, advertorials, and other integrated models,
perhaps it's time to get back to simply telling stories.

Every year, one of the big stories surrounding the Super Bowl is how much it costs to buy a 30 commercial during the game. Last year, the price was $2.7 Million. Think about that. Think about your company. Can you or your company afford over two and a half million dollars for a 30-second event? That doesn’t include production costs so lob a few extra bucks on the tab.

Glorida Goodale writes in a recent blog post that we need to “forget product placement – that's so 20th century. Even product integration is passé. Advertisers these days want to do far more than just place BMWs, Manolo Blahnik shoes, and other luxury items within reach of favorite TV and movie characters. They want to create entire worlds of consumption.”

You may remember receiving a copy of the “banned” 90 second X-Box commercial a few years ago. I received it seven times in a two day period. It was shocking how broadcasters had refused to air this and the community seemed outraged. They were so outraged that the “banned” commercial was shared amongst millions of people. These people watched the “banned” commercial on their computers and portable devices instead of their television screens.

How dare those broadcasters ban such a thing and we all rallied around the floundering Seattle software firm to “fight the man”. It was not a staged or calculated event, nah.

YouTube is consistently in the top five most visited websites on the face of the earth. This space is jammed with material that doesn’t see the traditional light of day. Shocking.

BMW has been the sole underwriter of one of the most wonderful visits in cyberspace – TED.com – and they do it through wickedly cool visuals (not “commercials”) that compliment the content, not interrupt it.

Goodale talks about product plots – another concept that has been going on for years but only now starting to gain traction amongst content providers, producers and companies like BMW, TED, and Microsoft.

What’s important is you must have a story before you dive in the deep end of storytelling. This is not about plunking your product into some backdrop and calling it a plot. Go back to making commercials or another traditional concept route until you can utilize this wonderful integrated option.

Goodale cites this as; “the heady days of brand integration and immersive commercial environments.”

When you are embracing what seems like a new idea, you can’t expect everyone to nod their heads and join in. But that is not enough of a reason to stop.

Mass traditional media has its place and there is audience for it. But we are building swiftly, evolving rapidly, consuming wildly, and multi-platforming constantly. And this is not a specific demographic issue.

Anyone toiling in content generation, marketing, production, advertising or promotion who thinks the “we’ll be right back after this” model will not continue to erode should be prepared to one day utter the phrase;

“What happened!?!”

km

The Cable World is Changing

This week, the Canadian Radio Television and Telecommunications Commission announced that it plans to allow satellite and cable content providers and suppliers the right to revamp their revenue models.

In a recent Globe & Mail article, reporter Grant Robertson writes; “A plan being put in place by federal regulators will let cable and satellite distributors offer up commercial time - something they were previously prevented from doing - on U.S. cable channels carried in Canada, such as CNN, MSNBC, Fox News and others.”

I’ve been in the media for a long time and sadly my brethren are reluctant to embrace change or worse yet something foreign. For instance, of all the great cable channels in the U.S., it is only now that Canadians can have access to HBO. We are expecting running water and paved streets any day now.

If you are in Canada, you may have noticed local commercials on American networks. That’s called “commercial substitution” or “local avails”. The new and more relaxed rule stipulates that the cable provider may no longer be the only stop for advertisers to go. If you want your local commercials on CNN, you may be able to buy the airtime directly from the content providers.

Robertson adds; “In cases where the shows are provided by a Canadian broadcaster, the distributor must work out a deal to share the money. But if the cable company starts buying shows directly from the producer - something Rogers Communications has done in the past for its on-demand channel - it pockets all the money.”

I am not being glib when I say that these things take time, it is important because as many have mentioned this week the rules will be near impossible to reverse. I guess I'm still innocent after all these years to think that the focus should be more on content creation than the aging content-commercials-content model. There are better ways to tell stories through fully integrated models and product plots.

More on that tomorrow.

km

p.s. I received a excellent comment about a recent posting from Keith on the west coast. Thank-you, Keith! For some reason your comment disappeared. Technology at work again.

History Made. Now What?

Barak Obama and Joe Biden will be sworn in to office on January 20th, 2009. It was a crushing and decisive victory over John McCain and Sarah Palin. What is clear is that according to the popular vote, Obama still only received just over half of the votes last night.

There were polls and surveys almost hourly throughout the last year and it was interesting to see the growing support for President-elect Obama around the world. I can’t speak for others but my impromptu unscientific survey amongst my fellow Canadian friends and colleagues gave the Obama/Biden ticket a landslide.

No matter how you analyze the numbers, the election is over and now it will take leadership and collaboration.

Anytime we feel a movement and momentum we also feel hope and teamwork. As Obama said last night, he does need the help of the American people. No one person will solve these big issues. We should be ready to help too. Ready to help each other. This includes us in Canada.

My favorite passage from Obama's speech last night: "It's the answer that lead those who've been told for so long by so many to be cynical and fearful and doubtful about what we can achieve. To put their hands on the arc of history and bend it once more toward the hope of a better day."

One of the most powerful words anyone can use is - we.

km

Leadership

“People want leadership. In the absence of genuine leadership, they'll listen to anyone who steps up to the microphone. They're so thirsty for it they'll crawl through the desert to a mirage and when they discover there is no water, they will drink the sand.” ~ "The American President" 1995

The U.S. Presidential election has not been about the economy, conflicts around the world, mergers, banks, gas prices, the recession, or spending. It has been about looking for someone to lead.

It will be many more hours before Barack Obama is elected the next President of the United States but the tension seems thicker today than in the last two years of campaigning. This is it, time to step up and prove all the things promised.

If the over 600 polls are correct, the Democrats will have the next four years to clean up the mess. If the polls are correct, there will be more people out today to vote than in any other election in American history.

This is not about whether people will lose their house or pay their credit cards. This is about leadership. The nicest car in the world is useless without a straight frame or axles, the best laid plans are empty without action, and it takes leadership and a vision to carry it off.

“Management is doing things right, leadership is doing the right things” ~ Peter F. Drucker

The mistake most make is to think one person in front of the line is leadership. If it takes a village to raise a child then it takes a team to build a company or country.

The Boss says “Go”; the leader says “Let’s Go” ~ H. Gordon Selfridge

Barack Obama is not making up a game plan on his own; he has a strong experienced team working with him.

Once the balloons fall and the champagne consumed, my hope is that what is left is leadership. And when we have strong leadership in anything we do, we're halfway there. If not, we will drink the sand.

km

We May Be Officially Overwhelmed

Have you felt it? There are too many thoughts rolling around your grey matter which causes you to be frozen?

All this talk about the economy, business, the new secret thing, the latest gadget, the coolest idea, the blogs, the news, the errands, may confuse not improve our lives.

It makes sense that some decide to minimize and make life simple. I asked a colleague years ago what he would do if his current career path met a snag. His response (at the time) seemed silly but with more thought made perfect sense. He said he’d either become the mayor of a small town or open up a fishing lodge. He’s still thriving in his current career, but I know now that he meant it then and still means it today.

Technorati lists about 130 million blogs, there are an estimated 8 billion websites and growing, online marketing is inching toward $130 Billion annually in North America, mergers and bailouts consume our consciousness, and there will be a new U.S. President elected tomorrow.

I open my Google Reader each morning to see several thousand new posts and I try to at least skim most of them. Our sound bite, have it now world has caused us to grasp new concepts in small pieces and move on to the next.

Eckhart Tolle talks about the importance of living in the NOW. It’s all we have. The past is our interpretation of what may or may have happened and the future will never arrive. That is simple, to the point, and correct.

One of my mentors once reminded me that if I’m faced with too many choices or things to do, it’s best to just pick one and do it. It matters not the order or order of importance. Acting is better than adding more stress through inaction.

In a world where we are bombarded with more ideas and information than we can possible digest, perhaps the only plan of action is to either grow a second brain to store the information or simply do something. The important stuff will rise to the top and for the most part the small stuff that has become the big stuff (in our brains) will go away.

Tolle suggests to stop the noise and ask yourself one simple question; Am I breathing? For that brief second, you won't think of anything else.

Then perhaps you may get the urge to open up a fishing lodge.

km

Thirty Days. Thirty Ideas.

November is here, which means it is the beginning of the Christmas retail season. Done your shopping yet?

Since there are thirty days in the month, I thought it would be interesting to add one of these items to the to-do list each day and see what happens.

In random order…

Laugh often • Wonder • Mean it • Don't procrastinate • Say thanks • Trust yourself • Enjoy the ride • Think action • Expect more • Create • Learn from everyone • Share often • Be bold • Crush the box • Sleep in • Live now • Decide • Fear less • Make magic • Dream • Hum along • Teach someone • Inspire • Don’t settle • Love what you do • Worry less • Smile • Be brave • Don’t wait • Imagine

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