April 22, 2009

Starship: Earth | Destination: Survival

Happy Earth Day!

Imagine we are traveling in a large space ship that is just about 25,000 miles (40,000 kilometers) around, holds just over 6.7 billion people, has garbage lying all over the place and a big hole in the roof.

Earth Hour

On March 28th, over a billion people in over a thousand cities shut off their lights for an hour. Imagine what has to happen in order for you to convince 15% of the world’s population to do the same thing on the same day.

Envision if we could raise that number to 25-30%? Imagine if we could convince more companies to be more environtmetally safe? What might happen if we could reduce the amount of waste we produce each year?

How Can Social Media Help?

For the sake of the argument, let's assume half a billion people have a social media profile. Using the six degrees of separation equation, that covers anyone on the planet with a computer. Now imagine you were to convince just one person in your social network to do just one thing today to help the earth and you did the same. That's a billion things. That's progress.

Here are some websites to check out for more information...

Earth Day Network | Earth Day Canada

Earth Day U.S. | Environmental Protection Agency

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© Kneale Mann knealemann@gmail.com people + priority = profit
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