Our planet is a complex place. It is fascinating that we can go online and find information on anything we want from the comfort of our own environment. But you and I know there are conflicts beyond our scope that we wish we could solve. Economic issues, environment concerns, conflict and turmoil are everywhere.
Of course we need to strive for our dreams while working together on enjoyable projects and improve our careers but when you think of the big stuff, our grievances seem absurd.
Dr. Jason Clay is vice president of market transformation for the World Wildlife Fund. He says our goal must be to figure out how to produce more with less land, less water and less pollution, so we won't be the only species left living on this planet. He says we are using 130% of the world’s resources and the population will be nine billion by 2050.
Jason Clay is targeting 100 key companies to lead the charge but as part of the community, we can all do our part. [video]
knealemann | email
video credit: TED
Showing posts with label earth. Show all posts
Showing posts with label earth. Show all posts
December 5, 2010
More Inconvenient Truths
written by
Unknown
tags:
business,
company,
consumption,
earth,
environment,
evolution,
Jason Clay,
Kneale Mann,
markets,
planet,
population,
responsibility,
sustainable,
TED,
WWF,
YouIntegrate
April 22, 2009
Starship: Earth | Destination: Survival
Happy Earth Day!
Imagine we are traveling in a large space ship that is just about 25,000 miles (40,000 kilometers) around, holds just over 6.7 billion people, has garbage lying all over the place and a big hole in the roof.
Earth Hour
On March 28th, over a billion people in over a thousand cities shut off their lights for an hour. Imagine what has to happen in order for you to convince 15% of the world’s population to do the same thing on the same day.
Envision if we could raise that number to 25-30%? Imagine if we could convince more companies to be more environtmetally safe? What might happen if we could reduce the amount of waste we produce each year?
How Can Social Media Help?
For the sake of the argument, let's assume half a billion people have a social media profile. Using the six degrees of separation equation, that covers anyone on the planet with a computer. Now imagine you were to convince just one person in your social network to do just one thing today to help the earth and you did the same. That's a billion things. That's progress.
Here are some websites to check out for more information...
Earth Day Network | Earth Day Canada
Earth Day U.S. | Environmental Protection Agency

Imagine we are traveling in a large space ship that is just about 25,000 miles (40,000 kilometers) around, holds just over 6.7 billion people, has garbage lying all over the place and a big hole in the roof.
Earth Hour
On March 28th, over a billion people in over a thousand cities shut off their lights for an hour. Imagine what has to happen in order for you to convince 15% of the world’s population to do the same thing on the same day.
Envision if we could raise that number to 25-30%? Imagine if we could convince more companies to be more environtmetally safe? What might happen if we could reduce the amount of waste we produce each year?
How Can Social Media Help?
For the sake of the argument, let's assume half a billion people have a social media profile. Using the six degrees of separation equation, that covers anyone on the planet with a computer. Now imagine you were to convince just one person in your social network to do just one thing today to help the earth and you did the same. That's a billion things. That's progress.
Here are some websites to check out for more information...
Earth Day Network | Earth Day Canada
Earth Day U.S. | Environmental Protection Agency
written by
Unknown