September 10, 2008

Preparing The Preparation

A friend was lamenting the other day that she had nothing to add to the social media discussion. She raises her family and posts insightful and hilarious updates on Twitter and she doesn't even realize it. What I reminded her was, she is adding to the discussion!

If all we do is talk about talking about talking with each other and share stories of how we should share – we are what my dad always calls “preparing for your preparation”. If you've ever been through a meeting where nothing is resolved, where every item is pushed to next meeting, and no one knows who does what by when, that is talking about talking.

I love Chris Brogan's blog entitled Share Share Share or as Jeff Parks says; there are no secrets, just information you don’t know yet. I think most of us had to get our heads around truly sharing because someone in our past stole an idea and took credit for it.

I wrote a media industry article last year that was published in the U.S. and Canada. A former colleague called the day it was published to give me praise. I mentioned that I had included some of the discussions he and I had had over the years and I guess I had stolen some content. He reminded me that he shared stuff he had picked up from others over the years - that's how it works.

James Cridland, Mitch Joel, Chris Brogan, Guy Kawasaki, Jeff Parks, Robert Scoble, Seth Godin, Jeff Pulver, Joseph Jaffe, Leigh Himel, Jeremiah Owyang and countless others share with me every day.

I received an email yesterday from a great friend who reminded me that I need to do my part. I am always better at boasting about my partners and my colleagues all the while they are complaining that I need to share more about me. So here goes ...ahem

...more tomorrow


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