March 27, 2011

Sharing in a Narcissistic World

We are connected by no more than six degrees of separation. You may know someone who knows someone who knows me, done. And with close to seven billion of us walking the earth, that remains a fascinating reality.

Johannes Gutenberg was the person most attribute to the invention of the printing press around 1439. It revolutionized the world and allowed ideas to be spread faster between people across vast distances.

Connected by Thumbs

Depending on who you ask, the Internet is somewhere around forty years old. The look, feel and ease we see today began in the early 90’s. The ever expanding electronic web has revolutionized the world. It has allowed ideas to spread in an instant through computers and mobile devices. The digital world is more social. Or is it?

Mitch Joel has been studying the digital space and human behavior for more than two decades. He is the president of Twist Image - an award winning digital marketing firm in Toronto and Montreal and in his spare time he speaks all over the world, writes one of the best marketing blogs in the world and has a podcast and a book of the same name - Six Pixels of Separation. Mitch suggests we may not be as social as all the chatter suggests. He explained during his recent keynote at TEDx Concordia in Montreal.

Kneale Mann

video credit: TEDx Concordia
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