You've heard the quote “the definition of insanity is doing the same thing over and over again and expecting different results”. Some say it was Einstein, some say it was Franklin. The point is the meaning behind it.
I have worked with business owners who have tried it the other way around. They narrowed the focus, found the niche, then measured success against the wide mainstream. They did different things expecting the same results.
What Change Feels Like
There are theories that we build our set of values by the age of five. After that, it’s all experience and execution. Marriages split after decades of partners trying to change each other. Elections are won by candidates promising change.
Change is not easy. Change requires energy and focus and sustained attention. Change is something that sounds good when someone else says it. Change can fight you. Change can be elusive. Change wears many disguises. Change starts from our core, not our minds. Change is freely available when we want to grab it.
Change is Right Here
I was speaking with a colleague who was commiserating about a client who says she wants change in her organization yet her actions prove the opposite. And I reminded him that most of us like the concept of change but we don’t have a clue what it feels like when it’s happening. Most of us don't realize how deep rooted our habits are which often block change. And those habits once represented change.
Change is awkward and unsure. The ground begins to move beneath us and we crave for things to return to "normal". We like to feel safe and comfortable. We may scan the menu but there are usually a handful of items we order each time.
Say Change vs Do Change
This is increasingly more difficult in an organization. The economy is still down in many areas of the world yet on the threat of their very survival, companies often fail to realize a necessary organizational shift. Often the people uttering the decree for change aren't willing to change themselves.
There are two significant issues going on – the sheer will of stakeholders to keep their status quo and the task of building inspirational leadership. Knowing when change is necessary then actually taking the necessary steps to create it, is the challenge.
How do you affect positive change?
image credit: catnross
original post: feb 2011