May 18, 2010

Social Media FAQs

It Is Not About The Numbers.

You may have them, asked them or answered them but I am asked daily about social media. One of the things I do for clients is help them navigate the space that is full of butterflies and unicorns.

It's scary and exciting and big monsters are there to eat you and you don't know where to start. The best place is with your personal or business strategy. You don't need to embrace it all, you don't need to be everywhere and frankly no one can.

I was going to list some common questions I get with regards to social media but it may be best to start with something from a smart dude. His name is Gary Hayes...



If you are even more confused, breathe and have a look at your strategy. You don't need to boil the ocean, you simply need to find your voice and speak to your target audience.

The purpose of showing you Gary's work is so you can show it to those who don't 'get' social media. It's not about getting it, it's about accepting its existence and figuring out what you will embrace for your needs.

How does all this make you think differently?

@knealemann
strategy. marketing. social media.

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photo credit: Garys Social Media Count
 
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