Solving Selling Struggling

Think about the last time you walked into a store and the clerk was on you from the second your foot crossed their front door. You probably quickly told them you were just looking because your personal space was crushed by someone trying to sell you something even though you were in their store.

Now imagine you're at a networking event and you meet John who shoves his card in your hand before you can say hello and starts telling you what he has to offer.

You feel yourself backing up and scanning the room for a few gulps of fresh air, a lifeline, a way out.  John's approach is a bit much so you recoil. You quickly realize the room is full of two types of people - sellers and those who are too scared to sell.

Beyond the Elevator

We need to know how best to explain what we stand for and how we help others. Even the painter does more than slap paint on a wall. She may enhance the feel of the office while it blends with the dark cherry desk and black leather chair.

So before walking in a room to sell your wares or greet new customers in your space, figure out how you can help them and the process may be smoother. This isn't an issue exclusive to service providers and small business owners.

Even big companies struggle with this stuff.
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Are You Selling or Solving?

Think about the last time you walked into a store and the clerk was on you from the second your foot crossed their front door. You probably quickly told them you were just looking because your personal space was crushed by someone trying to sell you something even though you were in their store.

Now imagine you're at a networking event and you meet John who shoves his card in your hand before you can say hello. You can feel yourself backing up and scanning the room for a few gulps of fresh air, a lifeline, a way out. Despite being at an event where you are trying to meet potential customers, clients or partners, John's approach is a bit much so you recoil. You quickly realize the room is full of two types of people - sellers and those who are too scared to sell.

Beyond the Elevator

Everyone tells you that you need to get out there and meet people, shake hands, let them know you’re looking and what you offer. Yet few people enjoy networking. It can be intimidating to try and 'sell yourself' in a room void of buyers. Most shun those who pitch their offer on the social web yet I'm unaware of anyone who can pay their bills with followers and a better Klout score.

Perhaps if I was painter, it would be easier to explain. My passion to provide business solutions to owners and managers who want to become better leaders and improve their people and revenue. The process isn't easy to define because it changes with each situation. When you look closer at your offer, you may say the same.

Beyond the Title

We need to know how best to explain what we stand for and how we help others. Even the painter does more than slap paint on a wall. She may enhance the feel of the office while it blends with the dark cherry desk and black leather chair.

So before walking in a room to sell your wares or greet new customers in your space, figure out how you can help them and the process may be smoother. This isn't an issue exclusive to service providers and small business owners.

Even large enterprise stumbles on this stuff.
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Is Money the Object?

A large portion of the planet measures profits over people. To some, what you make, what kind of car you drive, how much money you have in your investment portfolio has become more important than embracing relationships and experiences.

I was recalling a situation with a client a few weeks back with regards to compensation. She is doing very well in her current role and from all evidence it appears she’s being groomed for a big promotion. She is a sharp, talented, authentic leader, but she’s stuck on the number on the bottom of the page.

It’s Not the Paycheck

We talked about her new role and she kept coming back to her salary. She was excited about getting a big raise so she and her husband can get a bigger house. That’s great, we celebrated her hard work. But the deeper issue is her motivation.

She realized that the reason she wanted the new role and responsibilities was because it’s going to give her more time to coach and lead an expanded team and it’s not really about the money. We celebrated even more. That was it! She wasn’t ruled by money or stature or position, her passion was being a great leader and continuing to improve.

Living by Numbers

I told my client about a time in my career when I was offered an exciting new opportunity. It was the culmination of a decade of hard work and I was about to be rewarded for my efforts. But I had it in my mind that I wanted to make a certain amount as a signal of my success.

Two months into the new role, I thought to myself, the extra money didn’t make me feel any different. In fact, I was more focused on the expanded responsibility. The number was some self-fabricated yardstick which eventually meant nothing.

The Real Bottom Line

If we focus on money, it will become our only measure of achievement. Business needs to see black ink but there are three motivating factors at play – to make a name, to make a living, and to make a difference. Making a name for ourselves doesn’t seem quite as important as making a living while making a difference in others’ lives.

If the focal point of all we do is profits, we may lose the opportunity to spend time with some remarkable people.
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Kneale Mann | Leadership and management consultant helping leaders, teams, and companies get clear on their goals and results.

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Wearing Your Wares

Think about the last time you walked into a store and the clerk was on you from the second your foot crossed their front door. You probably quickly told them you were just looking because your personal space was crushed by someone trying to sell you something even though you were in their store.

Now imagine you're at a networking event and you meet John who shoves his card in your hand before you can say hello. You can feel yourself backing up and scanning the room for a few gulps of fresh air, a lifeline, a way out. Despite being at an event where you are trying to meet potential customers, clients or partners, John's approach is a bit much so you recoil. You quickly realize the room is full of two types of people - sellers and those who are too scared to sell.

Beyond the Elevator

Everyone tells you that you need to get out there and meet people, shake hands, let them know you’re looking and what you offer. Yet few people enjoy networking. It can be intimidating to try and 'sell yourself' in a room void of buyers. Most shun those who pitch their offer on the social web yet I'm unaware of anyone who can pay their bills with followers and a better Klout score.

Perhaps if I was painter, it would be easier to explain. My passion to provide business solutions to owners and managers who want to become better leaders and improve their people and revenue. The process isn't easy to define because it changes with each situation. When you look closer at your offer, you may say the same.

Beyond the Title

We need to know how best to explain what we stand for and how we help others. Even the painter does more than slap paint on a wall. She may enhance the feel of the office while it blends with the dark cherry desk and black leather chair.

So before walking in a room to sell your wares or greet new customers in your space, figure out how you can help them and the process may be smoother. And if you think this is an issue exclusive to service providers and small business owners, even large enterprise stumbles on this stuff.

Think about whether you're selling or solving.

Kneale Mann

image: flickr | original: nov 2011

Networking or Pitching?

Beyond the Threshold

Think about the last time you walked into a store and the clerk was on you from the second your foot crossed their front door. You probably quickly told them you were just looking because your personal space was crushed by someone trying to sell you something even though you were in their store.

Now imagine you're at a networking event and you meet John who shoves his card in your hand before you can say hello. You can feel yourself backing up and scanning the room for a few gulps of fresh air, a lifeline, a way out. Despite being at an event where you are trying to meet potential customers, clients or partners, John's approach is a bit much so you recoil. You quickly realize the room is full of two types of people - sellers and those who are too scared to sell.

Beyond the Elevator

Everyone tells you that you need to get out there and meet people, shake hands, let them know you’re looking and what you offer. Yet few people enjoy networking. It can be intimidating to try and 'sell yourself' in a room void of buyers. Most shun those who pitch their offer on the social web yet I'm unaware of anyone who can pay their bills with followers and a better Klout score.

Perhaps if I was painter, it would be easier to explain. My passion to provide business solutions to owners and managers who want to become better leaders and improve their people and revenue. The process isn't easy to define because it changes with each situation. When you look closer at your offer, you may say the same.

Beyond the Title

We need to know how best to explain what we stand for and how we help others. Even the painter does more than slap paint on a wall. She may enhance the feel of the office while it blends with the dark cherry desk and black leather chair.

So before walking in a room to sell your wares or greet new customers in your space, figure out how you can help them and the process may be smoother. And if you think this is an issue exclusive to service providers and small business owners, even large enterprise stumbles on this stuff.

Are Selling or Solving?

Kneale Mann

image credit: fooduncorked