Google – Year in Search 2022

Every year, Google publishes the most popular searches of the past 12 months. 

Here are the 2022 results which might surprise and inspire you...

Here are 2021 to 2001

 

 

2009 • 2008 • 2007 • 2006 • 2005 • 2004 • 2003 • 2002 • 2001 

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2021: Year in Search

Since 2001, Google has published their year-end review through search statistics, news stories, and videos entitled Year in Search. As you look through these, you'll discover how much has changed and how much has happened in the last two decades.

Here's the 2021 Edition

 

Here's 2020 back to 2001

 

2009 • 2008 • 2007 • 2006 • 2005 • 2004 • 2003 • 2002 • 2001

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Zeitgeist 2017

Since 2001, Google has published their year in review through search statistics, big news stories, and video clips entitled Zeitgeist which means the spirit of our time.

Here is the 2017 edition



2016 to 2001















2009 • 2008 • 2007 • 2006 • 2005
2004 • 2003 • 2002 • 2001
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Pondering Probable Possibilities

You're faced with an issue or an opportunity. Your mind may immediately turn to the pros and cons of acting on it. What if you don't do it? What if someone isn't happy with your decision? What if you have to give up more than you'll gain?

If you ask the question – what if I get a worse job? – that could keep you where you are but if you ask the question – what if I open myself up to a whole new network of people and possibilities – the view changes dramatically.

Web comic and NASA roboticist Randall Munroe fields what if questions from visitors to his site. These may open up ideas for you or you may just find them interesting.

What if you watched this?


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Time and Spirit

Since 2001, Google has published our collective online behavior entitled Zeitgeist which means the spirit of our time. Here's this year's installment.


2015 to 2001

2009 • 2008 • 2007 • 2006 • 2005

2004 • 2003 • 2002 • 2001

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2015: Spirit and Time

Since 2001, Google has published our collective online behavior entitled Zeitgeist which means the spirit of our time. We end 2015 with a lot of pain in the world but through some tough times, let's remember the beauty we all bring.

Here's the 2015 installment.



2014 to 2001

2009 • 2008 • 2007 • 2006 • 2005

2004 • 2003 • 2002 • 2001

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As a passionate leader, Kneale Mann has extensive experience as a business advisor and project manager in numerous industries and organizations including; human resources, corporate training, financial services, media, real estate, healthcare and more. He is always open to meeting leaders who want to improve their bottom line through strong culture and leadership. knealemann@gmail.com

What if?

Those are two fairly innocuous words put together to make a powerful question. It can lead us to possibilities and doubt, options and concern, but if we can park the negative for a moment and focus on the curious, let's see what happens.

As an example, you may be looking at making a career change for a hundred different reasons. It could be financial, the situation, lack of advancement, a bad boss, etc. But you are not as happy as you think you could be if you stayed where you are now.

Perspective changes

If you ask the question – what if I get a worse job? – that could keep you where you are but if you ask the question – what if I open myself up to a whole new network of people and possibilities – the view changes dramatically.

Web comic and NASA roboticist Randall Munroe fields what if questions from visitors to his site. These may open up ideas for you or you may just find them interesting.

Watch this.


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Kneale Mann | People + Priority = Profit

TED | Randal Munroe

Let's Keep Searching...

Since 2001, Google has put together the highlights of the year in the spirit of our time or Zeitgeist. This year, they did something very different.

Watch this then share it.



2013 to 2001

2009 • 2008 • 2007 • 2006 • 2005

2004 • 2003 • 2002 • 2001

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Kneale Mann | People + Priority = Profit

Google

Lead with Their Gut

Have you ever thought of an idea then talked yourself out of it? Gladwell wrote a book about it. The thesis behind Blink was the power of thinking without thinking. We sense it’s the right call, and then we spend an inordinate amount of time trying to convince ourselves we could perhaps possibly be maybe wrong I don’t know what do you think am I over thinking it perhaps maybe?

We ask for opinions to endorse our idea and when we meet resistance, we often fold. Yeah, it was a dumb idea. It wouldn't have worked, Joe said so.

Your Gut is not Alone

I was speaking with a colleague recently and he proclaimed that his staff often comes to him with what they think are good ideas but they’re not usually that good. I think that’s short-sighted. Sure, having a clear vision of your company and understand how your experience has arrived at that decision is key but if you make time to ask someone to elaborate and expand their ideas, you might be surprised.

If you’re not familiar, Google used to allow employees to spend 20% of their time working on ideas that may or may not have anything to do with their day job. Many products have come from employee ideas. Some of them may not have been that great to start, but there is an environment to flush them out and see if their gut is on to something. Some (me) think they should bring back the policy.

What Do You Think?

There are plenty of data to clearly show how disengaged employees will be the most destructive element of any business. And it’s not always easy to measure. A late meeting here, sloppy work there, missed deadline here, and suddenly the quality of work suffers. There’s a malaise that just seems to hover over everyone’s desk. The days of all for one have been replaced by everyone for themselves.

Leadership is not easy. But it’s nearly impossible if you think your gut has to make all the decisions. If you’re in a leadership position, write down a list of the times you have asked for others’ opinion – and meant it – in the last month. Now take the next month and triple that number.

No One Bats 1.000

Some of their ideas may not initially be great, but have a close look at your batting average before you act too fast. And this is not to suggest you have to create a suggestion box where everyone's ideas are immediately accepted. Just adopt an open mind policy and see what happens.

If you rely solely on your gut to create ideas for your business, you will run the risk of creating a culture of employees carrying out what they’re told.

Their real efforts will be seeking employment elsewhere.
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Kneale Mann | Leadership Strategist, consultant, writer, speaker, executive coach facilitating performance growth with leaders, management, and teams.

pizzaschmizza

Our Spirit and Time

Google has been preparing a year-end review since 2001. They call it Zeitgeist which means spirit of the time or spirit of age. It's a look at our world in a couple of minutes. It's a snapshot of you and me. Here are the year-end lists since the company started compiling them and here's to a inspiring 2014!

Search on...

2009 • 2008 • 2007 • 2006 • 2005

2004 • 2003 • 2002 • 2001

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Kneale Mann | Leadership Strategist, consultant, writer, speaker, executive coach facilitating performance growth with leaders, management, and teams.

Google Zeitgeist

Google Spring Cleaning

The social web is a flutter about two big events this week. There’s a new Pope and Google has announced their popular website aggregator Google Reader is retiring on July 1, 2013. If you’re not familiar, Google Reader has been a place where you can add website RSS feeds for a convenient way to read all your favorite sites in once place. There are many others now scrambling to integrate a new solution. Much has been said in the last few days but the best comment so far has been that when we get something for free we can’t be too upset when it goes away.

Google has announced the next round in their spring cleaning which began two years ago. With the ownership of more than 100 companies, phones, laptops, and now computer glasses, the tech giant has been built on the “always in beta” platform which often means dump something when it’s no longer relevant or linked even remotely to generating revenue. Google Buzz anyone?

Friending Feedly

I am in currently experimenting with Feedly which has been around since 2008 but just announced a seamless integration of your Google Reader feeds. I've made the jump and it’s working so far. There are rumors that the Feedly team has been working with Google. One wonders if that will turn into a permanent relationship. It's prettier but creates a lot more clicking and searching so the jury (me) remains in deliberation.

If you’re currently visiting this site through Google Reader, I have made the switch to Feedly so both will work until July. I will continue to share thoughts and ideas here for free and I hope you’ll continue to drop by whether it’s through a bookmarked visit, through a reader, or via the various social channels where posts are mentioned.

The green Feedly button is now on the right side of the site.

Kneale Mann | Leadership and Culture Strategist, Writer, Speaker, Executive Coach helping leaders create dynamic culture and improved results.

istock

The Spirit of Our Time

The annual Google Zeitgeist reminds us some of the big events from the last twelve months. A billion dollar election, a skydiver from space, and a destructive storm.

But as you look back at the struggles and victories, hurdles and smiles, it might be a good time to give yourself a break and focus on the good stuff. I know I am.

Our love and prayers to the families and friends in Sandy Hook, Connecticut.
No words suffice.

It has been quite a year.


Kneale Mann

Google

2011: Did We Make It?

Historians may write their summation of 2011 a bit different than we are writing it now. When you look at it you can certainly say we have endured another challenging year. As we step into the Google Zeitgeist for 2011, the words that I keep thinking about are adversity, hope, conflict and empowerment.

What are yours?


Kneale Mann

visual credit: google | song credit: mat kearney - sooner or later

Google Plus or Minus?

Last week saw the launch of Google+. Like many early adopters or experimenters, I joined right away. As with the first few days on Twitter or Facebook or Empire Avenue or countless other spaces, I'm still trying to figure out what to do with it.

Google+ received seven million sign-ups in the first 24 hours and now the race begins on trying to attract attention and have conversations on another interface. If it lasts that long, we are a year away from business caring about this channel. In the meantime, the cool kids will race to add numbers to then claim it's not about the numbers.

Will this be another Google Buzz? Time, as they say, will tell.


Kneale Mann

image credits: Google

The Web in Sixty Seconds

Lovin' Every Minute of It


A fun infographic that has been making the rounds is one that shows the multitude of things that happen online every minute. It was developed by the web design company Go-Globe and when I first saw it, like most, I was impressed. But then it reminded me how overwhelmed business owners and managers feel on a daily basis. How do you keep up? What channels do you choose? Where do you focus your efforts? How can you digest the never ending amount of content?

Some highlights of what happens on the Internet every minute along with some additional items you may experience today.

• There are almost 700,000 Google search inquiries
• Flickr receives more than 6,000 photo uploads
• You surfed that car site instead of making another sales call
• Over 70 new domains are registered
• Twitter gains 320 new members and almost a hundred thousand tweets are sent
• More than 22 million meetings ended with no definitive decisions
• In excess of 168 million emails are sent
• iPhone customers download 13,000 applications
• You read this post
• Over 350,000 minutes of voice calls are done by Skype users
• LinkedIn gains another 100 members
• You started another game of Angry Birds at your desk
• Over 25 hours of videos are uploaded onto YouTube
• 700,000 status updates, 80,000 wall posts and 500,000 comments on Facebook
• More than a hundred questions are asked on answers.com
• Scribd receives another 1,600 reads
• You checked your Facebook, LinkedIn and Twitter profiles
• Over 1,200 new ads are created on Craigslist
• Pandora streams more than 13,000 hours of music to users

How will you spend the next sixty seconds?

Kneale Mann

image credit: goglobe

All Search Results May Not Be Created Equal

Let's imagine you need a plumber and you don’t have one. You can call some of you friends, send out a tweet, maybe a print directory although doubtful or go to a search engine. Most of us think the results are a list of what we're looking for mixed with the work of savvy web designers who have mastered search engine optimization.

The keywords your customers search for may not be the ones you think they use as evidenced in the fact that Google gets thousands of search inquires every day they've never before received. And that list of plumbers in your search results may tied to your behavior more than you realize.

Search is a multi-billion industry where companies like Google, Microsoft and Yahoo make bags of money. Eli Pariser has some concerns about the world of search and
the social web. He explains in this TEDTalk. [video]


Kneale Mann

visual credit: TED

Google 2.010

Debt, hope, birth, crisis, joy, conflict, death, Olympics, victories, hurricanes, Zuckerberg, happiness, suffering, WikiLeaks, bailout, eclipse, laugher, World Cup, earthquakes, Obama, advancements, economy...

It’s been quite a year.
[video]



knealemann | email


video credit: Google

Start Up Gobble Up

There's more to the story.

If we look at tech news over the last 48 hours we see that AOL bought TechCrunch, RiM released their tablet solution PlayBook, Google bought a million bucks worth of shares in a monorail company, Twitter gave us more details on promoted tweets, and Facebook is apparently finalizing a partnership with Skype.

The high-tech world is getting as much attention in the news cycle as Obama and the economy. I do some work with a start-up and it can be tempting to build something that perhaps one day can be swallowed up by a bigger fish but so can cashing your pay stub at the lottery kiosk.

If you are daydreaming about the sports car and lakefront property you will buy, you may be distracted from building what someone may want to purchase one day – a profitable company.

Twenty years ago, most of these companies didn't exist and now they're buying each other. We often forget that even Google and Microsoft were once start-ups hoping to make it big one day.

Tech is sexy now. Although it is much tougher to get funding these days, calling your company a start up is way cooler than simply calling it a new company. Start-up sounds feisty and scrappy. It’s cool to be a geek.

Here are some questions you may want to ask yourself. These are valid in start-up mode or at any point in your company's maturity.

• Do you have a documented Plan?
• How often do you review your Plan?
• If you are a start-up, how long will you call yourself a start-up?
• Is your goal to build a company or be acquired?
• Do you know what holes exist?
• Have you identified the strengths of everyone in your organization?

What would you add to the list?

knealemann

image credit: ecomodder

The Physics of Marketing

Where science and behavior converge.

Far too often you can read diatribes and monologues about branding this and positioning that and little of it has a stitch to do with satisfying the customer.

When asked about their tastes and behavior, most people lie and those lies become the basis for decisions. One bad week, one bad post, one bad comment can dismantle decades of managing a brand.

We live in a self-publishing world where anyone with a connection and a keyboard can share their thoughts, ideas and opinions.

Dan Cobley is director of marketing in the UK for a little company you may have heard about called Google. Through the persistence of a teacher who taught him that physics is cool, Dan went on to get a degree from Oxford.

Here Cobley explains how his passions for marketing and physics are much more related than you may think. [video]



knealemann
Create experiences not campaigns.

image credit: ted

Google | Grad School to Scale

Are People Important?

Much has been written about human business in the last couple of decades. Companies have attempted to make their work spaces more enjoyable and compassionate. Some have workout areas, flex time, child care and even some allow you to bring your dog to work.

I attended Carleton University’s Spring Leadership Luncheon and A.D. Dunton Award Presentation in Ottawa yesterday. It was great to see some people I hadn’t seen in a while and meet a whole bunch of leaders in Ottawa from all walks of business.

From Ottawa to Google

This year’s A.D. Dunton Award recipient was Dr. Shona Brown who is the Senior Vice President of Business Development for Google and former Carleton grad. She is very sharp and very funny. She talked a bit about her career and journey but gave us a snapshot of life at Google Campus in Mountainview, California.

Some highlights:

If you want to work at Google, be prepared to jump head first in to the team mentality. Very few decisions are made by a single person but rather by committee. Dr. Brown calls it controlled chaos. That includes when you are hired.

Your Ideas Are Encouraged

Brown confirmed that Googlers can devote 20% of their work time developing their own ideas. That’s one day a week or as she outlined, most block off a week here and a week there to get away from their day job to flush things out.

If the idea is strong enough, they may get one or two colleagues to help take it further. If the idea gets to the next step and through some stringent hurdles, resources are applied to see where it can go.

No Hiding

She added that Google is “a well financed graduate school to scale. It looks for passionate critical thinkers and hires smart generalists."

Often, senior management at Google gather staff and field open and tough questions. As Brown says “There’s no ducking”. If you build an open collaborative space, the bosses can’t hide in their office

Always In Beta

Google is a huge company that lives in beta but does not do it void of the bottom line. There is constant experimentation and in that, spectacular failures. Dr. Brown said one issue she wishes her company would do better is shutting down ideas that aren’t successful. The downside of living in beta.

What human things can you apply to your company that seem to work for one of the largest tech firms on the planet?

@knealemann
Helping you integrate all you do with all you do.

photo credit: google